Conscious-ish: How To Define Your Personal Style (Part I)

“We are all going to consume, but the point is to consume with a purpose and be aware about what you buy and what you do, and use it as a tool to serve you” – Sophia Hyacinthe – Personal Stylist and CEO, Immaculate Wardrobe

Boots: Dorateymur (on sale!)| Jeans: Levi’s | Sweater: ALC via Material World

Conscious-ish is a Style Series where we explore personal style from a conscious consumer lens.

We are going to kick off this series with what I think is the most important and most elemental step in creating the wardrobe of our dreams, and that is defining our personal style. Getting “conscious” about it, if you will. Before we dive in to what, where, and how exactly to shop, it is absolutely key to figure out just what our style type even is. This is not to say your style can’t change or evolve over time, in fact I hope it always does! But when it does evolve, your new personal style awareness will help you make future changes accordingly.

I also created a Personal Style Quiz to help you narrow down what your style personality is. Scroll down to take the quiz – you may find you fit perfectly into one style type, or you may be a mix of a few!

To help us really figure out our personal style, I tapped in to the expertise of NYC/ATL based Personal Stylist & CEO, (side note: also a DJ by night – how cool is she?)  Sophia Hyacinthe. She helps real modern professional women create a style strategy, build looks, and build a timeless wardrobe through her Styling company, Immaculate Wardrobe.

In her experience, many women shop impulsively. It could be tied to their budget, for example if they get a big paycheck or there is a blowout sale going on, or something emotional like feeling depressed or filling a void -hence the term retail ‘therapy’. Shopping this way ultimately leads to a closet that may not be cohesive, like too many statement pieces but not enough quality staples to make the outfits work. You end up with the ‘closet full of clothes and nothing to wear’ situation which is super frustrating.

Figuring out your personal style can help you streamline and edit what you need and what you don’t need in your closet, to make getting dressed less stressful. It will also help you to present the best image of yourself to the world. Often our emotions are tied to our self-image, so being confident in what we are wearing can also really have a positive effect on us.

“We are all going to consume, but the point is to consume with a purpose and be aware about what you buy and what you do, and use it as a tool to serve you”

According to Sophia, there are a few things you need to consider first when determining your style type:

(You may want to grab a pen and some paper and take notes)

  1. What Is Your Lifestyle? Are you a stay at home mom looking for easy comfy clothes for most days, and cute trendy outfits for date nights and parties? Are you a social butterfly who needs playful statement pieces? Do you work corporate and want your clothes to be stylish and professional?
  2. What Do You Love About Your Body? What are your favorite attributes? What types of clothes make you feel your most vital, confident self?
  3. Who Are Your Style Icon(s)? Celebrities, Friends, Family members – think about anyone who’s style you truly admire, and why.
  4. What Are Your Style Goals? How would you choose to dress if you had, say, Beyonce’s bank account?
  5. What Is Your Budget? Realistically, think about how much you can afford to spend – think in terms of price per wear for the items you think you will wear the most.

Once you answer the above questions you should have a much clearer understanding of: What type of clothes you may need to supplement your current wardrobe, which silhouettes work best for your body type, and how much you can actually afford to spend.

If you haven’t yet, take my Style Quiz below to help you determine your Style Personality!

Answer a few questions to determine if your style is Classic, Glamazon, Bohemian, Modern, or Avant Garde
A. Sophisticated, demure
B. You like to make an entrance AND an exit
C. Chill flower child
D. Trend-setter, laid back
E. Adventurous
2. Your Favorite Outfit
A. Tailored trousers or midi dress with feminine accessories
B. Monochromatic body con dress, high heels and an oversized jacket
C. A vintage flowy maxi dress, layered necklaces and cocktail rings
D. Jeans and a blazer with some statement heels or flats
E. A jacket with dramatic shoulders and oversized arms, paired with a statement chunky heel
3. Describe The Style You Aspire To
4. What Home Decor Style Do You Love
B. Velvet pillows, floral arrangements, grand chandeliers
5. When Shopping, You are most likely to:
6. Your Favorite Handbag
7. Who Is Your Favorite Celebrity Style Icon?
8. When looking at your closet, you see
E. Track pants, cropped sweaters, fishnet stockings
9. If You Could Choose One Designer, You Would Have A Closet Full Of:

 

Add up your total number of A, B, C, D, and E’s and see below for your results! If you are split, then you have a combination of style types.

 

If you are:

Mostly A’s: Classic 

You prefer timeless styles over flashy trends and prefer beautifully tailored pieces. You like to invest in high quality clothing and accessories and expect them to last a long time. You tend to stay safe and stick to what you know works for you. You are sophisticated, well-groomed, and generally have very good taste.

Famous Classic Style Icons: Jackie O, Victoria Beckham, Queen Rania, Kate Middleton

Mostly B’s: Glamazon

You love to make a statement and showcase your confidence in your outfit choices. You know how to accentuate your favorite attributes, and you put them to work, honey! Designer bags and shoes are your favorite place to splurge. You are either in spandex shorts and hoodies, or a patent leather bodycon with sky high heels, there is no in between.

Famous Glamazon Style Icons: Kim Kardashian, J.Lo, Bebe Rexha, Beyonce

Mostly C’s: Bohemian

You are Earthy by nature and your fashion choices reflect your zen philosophy. Loose and flowing maxi dresses are your fave, you are most confident when you are feeling comfortable and feminine. You like to accessorize and show your personality through your style by playing with color and jewelry.

Famous Bohemian Style Icons: Cher, Nicole Richie, Vanessa Hudgens

Mostly D’s: Modern

You have that cool-girl vibe and you don’t shy away from trying out fashion trends that you find fun. You appreciate originality and always look for a twist on classic pieces. Function is just as important as fashion for you and you like to splurge on high quality basics and designer shoes that you know will get a lot of wear.

Famous Modern Style Icons: Michelle Obama, Amal Clooney, Tracee Ellis Ross, Olivia Palermo

Mostly E’s: Avant Garde

You love to experiment with fashion and are not scared to make a big statement. It may be something small like accessories, or it may be your entire outfit, but one thing is for sure – there is nothing boring about your style. Your philosophy is that Fashion is wearable art, and you appreciate designers who push boundaries like you.

Famous Avant Garde Style Icons: Zoe Kravitz, Rihanna, Christine Centenera, Lady Gaga

Thank you so much for visiting! Stay tuned for next week, where we will talk about the exact steps Sophia takes her Personal Styling clients through to edit and streamline their closets!

Find Sophia on Instagram or check out her website Immaculate Wardrobe

Follow Zahra_Sandberg on Instagram!

  • Happy 9 Year anniversary to the love of my life @tom_sandberg! Real talk, whoever needs to hear this rn who is struggling to be with the person they love - whether it’s because of what other people think about their race, religion, sexuality, or even status (yes still a thing!) - my advice is - Follow your heart! It’s the *only* thing that matters. It’s the only thing that’s TRUE. Society and other people DO NOT matter. Sorry if that’s aggressive but it’s the truth. Who you wake up next to each day, does matter - a LOT. SO glad I went against a lot of the ‘advice’ well intentioned people gave me, and married this hunky dude who cracks me up and doesn’t take my shit - but loves it regardless. Here’s a series of pics that describe our relationship perfectly- me trying to be hella extra for pics per usual - and him either going along or extremely confused. (Swipe to see the pic where I’m asking him to lift me above his head)
  • Pro tip for moving with kids - especially during summer vacation - figure out your childcare/activities/summer camps BEFORE you move! Trying to do it in the midst of living out of boxes is stressful AF. Unpacking and having tools and other unsafe objects everywhere with a toddler running around is impossible. I went from having childcare two days a week to zero - and finding a great provider is a process that shouldn’t be rushed. We are getting there though, slowly but surely! Since I haven’t had time to take any new pics - here’s another from our trip to the Scottish Highland games this past weekend! I’d throw in a GOT reference but I don’t watch it so I don’t know any of the characters 🙈
  • Happy Father’s Day to all the amazing dads out there - and especially to my  @tom_sandberg! We love you! (Even though we forgot to get you a present 🙈)
  • Today was the first day we left our hot mess of a (newly moved in) house - and even though I know it takes time to get settled in, my inner OCD Virgo perfectionist wants the house to be picture perfect by now - but regardless of how much there is to do, we spent some time at the Scottish Highland games today and the kids had a blast - especially with these adorable pups! Swipe to see ❤️
  • Hey guys! It’s been a whirlwind week - we moved out of one house, stayed in a hotel for a few days, then moved in to our new home! (See a tour in my ‘home’ highlights) Currently I’m drowning in a heap of boxes, I haven’t washed my hair in forever, and living on iced coffee and leftover pizza ~ thank you so much to everyone who dm’d me well wishes and even prayers for our family - it means so much to  us! 🙏🏾💕
  • #ad Almost done packing weee! Glad I have @SecretDeodorant’s #AluminumFree Deodorant with me for my more relaxed days! It's dye, paraben, and aluminum free PLUS glides on clear and dry! Watch my stories to see me do a skin-feel test.
  • Can’t seem to shake the funk im in after starting watching @ava’s ‘When They See Us’ on @netflix - I can only watch a little at a time because it really affects me hard - I posted about it in my stories and SO many of you agree and shared with me you cried while watching it. I like to keep things light around here but I just want to say if you haven’t already - watch it - it’s so important that we all face reality and not live in our own bubbles. Hopefully the increased awareness will lead to actual systemic changes. *end rant*
  • My favorite girl in her cute Eid dress from grandma! We celebrated today with family and just made it easy on ourselves and went to Chuck E Cheese ~ p.s. this will probably be our last pic in front of this door 😫😫#eidoutfit #mommyandme #ansabjahangirstudio
  • Feeling like I’m floating into Eid in this gorgeous cape suit - my second Eid look thanks to @basimmichelle - Eid Mubarak to everyone celebrating! Let’s eat! 🍴 #basimmichelle #eidoutfit #pssEid

Follow Me!